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Related Posts
Blog Post:
Bring back Direct Mail!
Fallon Cryer
When was the last time you paid serious attention to your mailbox? PHYSICAL mail, not email? On the first of October (before the weather turned to *frozen* in Seattle) I went to visit my work mail box. Important to mention here, is that I had not made this arduous journey of an extra 10 steps,...
on
10 Nov 2012
Blog Post:
From Fargo, with Love. Quick Note from The Partner Event 2012
Fallon Cryer
Today I had the distinct pleasure of speaking at The 2012 Partner Event in Fargo, North Dakota. My session, titled " The [R]Evolution of Marketing ", focused on the fundamental changes in the way that people find and process information that is affecting how the buy and importantly-how we...
on
10 Sep 2012
Blog Post:
NEW TOOL:Practical, simple, customized marketing support for partners.
Fallon Cryer
Would you like help developing a strategic marketing plan for your whole business, not just campaign templates? Do you want help from Microsoft, but don't want to spend hours searching online for what you need? Get the help you need, when you need it with the NEW Partner Marketing & Lead Generation...
on
8 Jul 2012
Blog Post:
Top Tips for New Microsoft Dynamics Partners
Fallon Cryer
If you're a newly recruited Microsoft Dynamics partner, your Partner Account Manager would have provided you with more tools and resources than you can shake a stick at. But when it comes to making those first two new customer sales, where should you start? In this blog, I'll be covering...
on
21 May 2012
Blog Post:
Making Content your King. Interview with John Gravely, ClickDimensions
Fallon Cryer
Content Marketing, while nothing new, continues to elude many marketers due to the misconception that it is expensive and complex. The truth is that it doesn't have to be! John Gravely, ClickDimensions Driven by changes in the way that customers now want...
on
3 Apr 2012
Blog Post:
Top Tip to Boost your Sales Pipeline
Fallon Cryer
They say that timing is everything-it's especially true when it comes to marketing and sales. According to Brian Carroll, CEO of InTouch and author of Lead Generation for the Complex Sale , up to ninety-five percent of qualified prospects on your website are there to research and are not yet ready...
on
17 Feb 2012
Blog Post:
Part 2 of 3: Defining your Company in Marketing Terms
Fallon Cryer
This is part two of a three part series on "Defining Your Company in Marketing Terms", you can find the first part of the article HERE >> CREATE A VALUE PROPOSITION A good value proposition is a clear and simple statement that reflects the unique value your business will provide...
on
15 Feb 2012
Blog Post:
Advanced Marketing Made Simple: Marketing Automation as a tool
Fallon Cryer
Most Marketers realize the importance of utilizing a CRM system to improve sales and marketing effectiveness. Effectively managing relationships on a 1:1 basis is the lifeblood of your business. The emergence of the internet, and in particular, the use of Search Engines has changed marketing and sales...
on
13 Jan 2012