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Marketing Dynamics
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About Marketing Dynamics

Helping you build a strong lead-to-revenue engine through marketing.

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  • What's this? A great way to find the marketing and readiness support you need.

    Posted 10 days ago
    by Jonathan Spouse Jonathan Spouse
    • 0 Comments
    The world of business is moving faster than ever before, with new technology and services cropping up daily. Keeping up with these changes can be difficult, especially if you have limited time and resources. That's why sometimes you just need a little...

  • TOP TIPS TO HELP MANAGERS SUCK LESS

    Posted 30 days ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    No-one wants to work for a sociopath. Although, according to P Babiak and the article Corporate Psychopathy: Talking the Walk,” Behavioral Sciences & the Law (March/April 2010) — it’s likely that some of us will (or have). When...

  • Think you know social media? #thinkagain

    Posted 7 months ago
    by Jonathan Spouse Jonathan Spouse
    • 0 Comments
    It's hard to deny the popularity of social media in today's online world. No irony is lost in the fact that you're reading this fact in a blog post: as of late 2010, social networking and blog sites accounted for 22% of time spent online worldwide...

  • Bring back Direct Mail!

    Posted 7 months ago
    by Fallon Cryer Fallon Emery
    • 2 Comments
    When was the last time you paid serious attention to your mailbox? PHYSICAL mail, not email? On the first of October (before the weather turned to *frozen* in Seattle) I went to visit my work mail box. Important to mention here, is that I had not...

  • Creating a Marketing Plan

    Posted 7 months ago
    by Gretchen Dykstra Gretchen E Dykstra
    • 0 Comments
    The role of your marketing plan is to help determine the strategies and tactics you will employ to help you meet your overall business goals by expanding your business and connecting with customers. Some of the standard components we recommend you include...

  • NEW ERP & CRM compete materials available!

    Posted 8 months ago
    by Gretchen Dykstra Gretchen E Dykstra
    • 0 Comments
    New and improved partner ready ERP & CRM compete materials are now available! You'll find planning, demand generation, and sales materials including consistent creative platform and messaging, whitepapers, slides, videos, value props, customer...

  • From Fargo, with Love. Quick Note from The Partner Event 2012

    Posted 9 months ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    Today I had the distinct pleasure of speaking at The 2012 Partner Event in Fargo, North Dakota. My session, titled " The [R]Evolution of Marketing ", focused on the fundamental changes in the way that people find and process information that...

  • Logos and Guidelines: Getting the Most From the Microsoft Brand

    Posted 9 months ago
    by Jonathan Spouse Jonathan Spouse
    • 0 Comments
    In today's online business world of countless solution options, differentiating your company from the competition is more important than ever. As a Microsoft partner, you understand the value of the Microsoft brand in helping you showcase...

  • The Partner Marketing & Lead Generation Toolkit

    Posted 9 months ago
    by Gretchen Dykstra Gretchen E Dykstra
    • 0 Comments
    The reviews are in! Since launching the Partner Marketing & Lead Generation Toolkit in July, more than 450 partners across 66 countries have been improving their marketing by taking advantage of the Toolkit. Here's what are partners...

  • Free Webinar: Transform your Marketing

    Posted 10 months ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    Microsoft is pleased to invite Reed Overfelt the CEO of FullQuota back to deliver a 90-minute "Transform Your Marketing" webinar designed just for marketers. Reed will explain why the traditional partner marketing playbook is broken and how...

  • NEW Logos for Microsoft Partner Network (MPN) . Get yours today!

    Posted 10 months ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    At WPC, Karl Noakes, General Manager for PS&P announced the new (an improved) Microsoft Partner Network Logo. You can read his full blog here. If you're a Microsoft partner and would like to get access to your NEW logo, simply go to https:...

  • NEW Customer Evidence Visual Search Now Live!

    Posted 10 months ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    If you're looking for customer case studies and references, this is for you! The NEW Microsoft Dynamics customer evidence visual search pulls all customer evidence - case studies, videos and more - from the Customer Reference and Evidence Database...

  • NEW TOOL:Practical, simple, customized marketing support for partners.

    Posted 11 months ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    Would you like help developing a strategic marketing plan for your whole business, not just campaign templates? Do you want help from Microsoft, but don't want to spend hours searching online for what you need? Get the help you need, when you need...

  • Top Tips for New Microsoft Dynamics Partners

    Posted over 1 year ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    If you're a newly recruited Microsoft Dynamics partner, your Partner Account Manager would have provided you with more tools and resources than you can shake a stick at. But when it comes to making those first two new customer sales, where should...

  • Marketing Tools & Resources for Microsoft Dynamics Partners

    Posted over 1 year ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    As we move closer to the end of the financial year, now is the time for those of you operating on a financial year to begin planning for FY13. To help you, Microsoft provides access to a range of tools and resources to help you get the most out of...

  • Help generate leads by improving the effectiveness of your online presence

    Posted over 1 year ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    Generate leads by increasing the effectiveness of your online presence with the Digital Marketing Program . Want to make your website work harder for your business? By signing up for the Digital Marketing Program, you can help meet the needs of your...

  • Get Connected for all the Hottest WPC News

    Posted over 1 year ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    We are planning a robust program that will ENERGIZE and strengthen our partner community and EDUCATE you on current market shifts and the impact on our vision, strategy and roadmap, highlighting how our partners need to change their businesses, as well...

  • Making Content your King. Interview with John Gravely, ClickDimensions

    Posted over 1 year ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    Content Marketing, while nothing new, continues to elude many marketers due to the misconception that it is expensive and complex. The truth is that it doesn't have to be! John Gravely, ClickDimensions ...

  • Pinpoint versus Microsoft Dynamics Marketplace: What’s the difference?

    Posted over 1 year ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    I am asked (with surprising regularity) to explain the difference between Microsoft Pinpoint and the Microsoft Dynamics Marketplace. I thought I would take a moment to provide a brief (and hopefully helpful) clarification. Microsoft Pinpoint is a directory...

  • Top Tip to Boost your Sales Pipeline

    Posted over 1 year ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    They say that timing is everything-it's especially true when it comes to marketing and sales. According to Brian Carroll, CEO of InTouch and author of Lead Generation for the Complex Sale , up to ninety-five percent of qualified prospects on your...

  • Part 3 of 3: Defining your Company in Marketing Terms

    Posted over 1 year ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    This is the third and final part of the "Defining your company in marketing terms" series, you can read Part 1 here and Part 2 here . In this blog, I will touch on tips to help develop credibility and provide a link to an exercise on how...

  • Part 2 of 3: Defining your Company in Marketing Terms

    Posted over 1 year ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    This is part two of a three part series on "Defining Your Company in Marketing Terms", you can find the first part of the article HERE >> CREATE A VALUE PROPOSITION A good value proposition is a clear and simple statement that reflects...

  • Part 1 of 3: Defining your Company in Marketing Terms

    Posted over 1 year ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    This blog is the first in a three part series on "Defining your company in marketing terms". Over the course of this series, I will cover tips on how to define your services, differentiate from your competition, create a value proposition, develop...

  • German Partner Generates Leads with the Microsoft Dynamics Marketplace

    Posted over 1 year ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    When it comes to generating leads and helping to fill your pipeline, the Microsoft Dynamics Marketplace offers a great opportunity to e xpose yourself to opportunities 24/7 simply by profiling your solutions. I've recently heard from a number of...

  • Advanced Marketing Made Simple: Marketing Automation as a tool

    Posted over 1 year ago
    by Fallon Cryer Fallon Emery
    • 0 Comments
    Most Marketers realize the importance of utilizing a CRM system to improve sales and marketing effectiveness. Effectively managing relationships on a 1:1 basis is the lifeblood of your business. The emergence of the internet, and in particular, the...
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