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  • Blog Post: The Vital Role of Marketing in a Cloud-based Business

    Partners making the transition from a traditional business model to a cloud-based business often focus on the technology elements of the transition and neglect the role marketing plays in building a volume business.  This is akin to the beekeeper that builds bigger and better hives and forgets about...
  • Blog Post: Start of the Fall Selling Season

    Summer is ending, back to school signals the start of the Fall Selling Season or does it? Take a quick look back and compare the following benchmarks for your company over the past four years: The number of new customer additions (new license sales only – not transfer of VAR) The number of deals...
  • Blog Post: Inflection Yet?

    There’s something about boarding a plane to another continent that causes one to reflect on how things are different (and the same) in different parts of the globe. As I head to post-Olympic London, I can’t help but wonder about whether the inflection point for Cloud demand has been passed in both Europe...
  • Blog Post: How to Survive in the Cloud [INFOGRAPHIC]

    Embed This Infographic: Courtesy of: Salesworks The post How to Survive in the Cloud [INFOGRAPHIC] appeared first on Sales & Marketing Services .
  • Blog Post: Our Best Collection of Cloud Resources

    Are you ready for the Microsoft Worldwide Partner Conference? With WPC just around the corner, many Partners are wondering what big changes are coming. With the highest attendance expected in years, the 2012 Microsoft WPC is a must-attend. The buzz word right now is cloud, so in honor of the “next...
  • Blog Post: Selling a Cloud Solution:

    3 Critical Requirements that Deliver Real Business Value As more and more organizations decide they want to pro-actively position their solutions for consumption in the cloud, I thought I’d take some time to pass on a few of the main messages I’ve been hearing from businesses that buy cloud solutions...
  • Blog Post: Developing Your Own IP In The Cloud: Part 2

    Now that you’ve settled on the idea of specializing in a vertical market and developing a cloud-based application , do you have all your ducks in a row: Market defined? Check Version 1.0 developed? Check Reference sites? Check Now what? Before you accelerate too far down the vertical...
  • Blog Post: Is Your Business Pro-active About Cloud Computing?

    Whether you’re in business as a channel partner or an ISV, chances are you’re already in the Cloud or you’re trying to figure out how y our business will fit in what appears to be the Cloud new world order. The number one thing I believe businesses must do if they want to succeed in the Cloud is...
  • Blog Post: Clouds in Africa (or, You Have Less Time than you Think)

    Recently, I worked with some Dynamics Partners in Africa. Like Partners everywhere, they seek to aggressively grow their businesses to gain the twin benefits of scale and market position, so they can survive and prosper in the long term. They are keenly aware that growth is not optional, and that the...
  • Blog Post: The Road Ahead

    The November / December timeframe is traditionally a time of year when lots of executives layout plans for the upcoming new year. With the cloud of the tip of everyone’s tongue, I thought this might be a great opportunity to reflect on where we have been and where we are headed. Those folks who have...
  • Blog Post: Monetization In The Cloud

    Are You Thinking Outside The Box For Your Next Cloud Solution? Many companies are preparing to bring great new solutions to the market, often leveraging the technology advantages that Cloud based development and deployment platforms offer.  However, as business owners and product managers prepare for...
  • Blog Post: Developing Your Own IP In The Cloud: Part 1

    For years we at Salesworks have been preaching the mantra of “go vertical” to partners in the channel.  More recently we have added to that message “create and resell your own IP” if you want to thrive in the cloud-based biz app space. For most partners, however, the idea of creating yo ur own intellectual...
  • Blog Post: Forget Software As A Service, Think Of Software As A Utility

    There may be a few people left out there, in the technology industry as well as end customers, who still think that the Cloud is a fad. It that’s you, it’s best to just pass this blog by. For now, anyway. Everyone else is now madly searching for “Cloud Power”. Trouble is, no one’s exactly sure what...
  • Blog Post: Shifting: An Economic Tidal Wave In The Partner Ecosystem

    As we come into fall there is a sense of unrest across the Microsoft Partner Network (MPN). Changes are happening, things are shifting, and no one is sure if they are properly prepared. The very terrain our business houses have been built upon is starting to shift beneath our feet, and over time, that...
  • Blog Post: Hire For Fit, Train For Skill

    It used to be when you wanted a job you applied for it and, if you were lucky enough, they would hire and train you to work there forever. The world shifted, and it became more about getting an education and applying that knowledge to your career. People used to stay in jobs for years, decades even,...
  • Blog Post: How Deep Is Your Hole?

    The calendar says the summer is winding down and the fall selling season is quickly approaching. Traditionally the fall selling season (September to December) has been the number two selling season for selling business applications (ERP and CRM) to companies. While June has always held the honor of being...
  • Blog Post: Transitioning To A Cloud-based CRM Or ERP Business

    As you look to the horizon of the small/medium sized business CRM and ERP market it’s hard to miss the dark clouds of change looming in the near distance. The changing patterns in underlying technology will impact how our customers perceive, receive and use the software as well as the services we provide...
  • Blog Post: Scoping Out Project Management Software

    As project manager, I have been given the task of evaluating project management software and giving my two cents as to what offering I feel will help our company be more organized, be more profitable and gain greater insight into what we can do to continue improving our organization. While the job at...