Kent Watersports goes to market with some of the most valuable brands of watersports products in the industry, including O’Brien, Liquid Force, HO, Connelly, and Hyperlite.
Kent Watersports is implementing Microsoft Dynamics AX 2012, replacing a number of legacy systems. Microsoft Dynamics AX will be the ERP solution for all six organizations within the Kent Watersports family of companies. Sharon Zimmer, Corporate Vice President, Systems and Technology, says, "We wanted a solution that would stay current with evolving innovation from a vendor that was also a strong technology leader. With that in mind, we were ready to bet our future on Microsoft continuing to be a powerful technology leader. For us, Microsoft is the partner and Microsoft Dynamics AX is the ERP system that can continue to move forward with us."
Some of the key advantages of Microsoft Dynamics AX for Kent Watersports:
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