By Chris Bucholtz I’ve written in the past about CRM companies practicing what they preached – or more importantly, practicing what they sold. I have long argued that there’s real power in CRM vendors’ ability to use CRM ideas, then examine the relationship they built with a prospective customer with that customer. If there’s value in the relationship, the customer should be able to imagine how it would work with his customers.  

Alas, it is not always so. *** Lee’s latest blog entry illustrates this painfully well. Behavior like this is akin to a turn-of-the-20^th-Century automobile salesman turning up at a potential customer’s house in a horse-drawn buggy.  “If the guy selling it won’t use it, why should I buy it?” That seems like a rather basic customer relationship issue to me!