Inside Microsoft CRM

SFA Luddites: the economy is calling…

By Chris Bucholtz

After Friday’s less-than-wonderful economic news about oil prices, unemployment and the stock market, our webinar on June 12, 5 New Ways CRM Benefits Your Sales Team ought to be command your attention even more than it might have before. The efficiency SFA tools give a sales force boosts its productivity, and that productivity could mean the edge you need to survive in these challenging times. It also means that your individual sales reps could build some security into their own jobs; given similar sales numbers, a luddite still depending on Excel spreadsheets and a big Rolodex is a more visible target for a visit from the Two Bobs than a rep who’s fully on-board with a system to share data, automate basic sales functions and manage his time.

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