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Syndicated From:
http://www.insidecrm.com/blog/ March 2009 - Posts
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By Chris Bucholtz The sad Entellium affair reached a milestone last Friday when Paul Johnston was sentenced to three years in jail and Parrish Jones to two years (plus restitution, plus time spent serving in a community soup kitchen). The full story,...
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By Chris Bucholtz Interactive Voice Response (IVR) is one of those things that seems great to people managing call center or service organizations but, all too often, seem terrible to callers. There have been many times when an IVR system has led me in...
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By Chris Bucholtz It’s not often that my nerdy profession (see this website) and my even nerdier hobby collide, but I have found the first such intersection. In doing research for a major project on marketing automation, I discovered that marketing automation...
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By Chris Bucholtz A couple of weeks ago, we talked to Microsoft about its 99.9 percent uptime guarantee for Microsoft CRM Dynamics Online. While such a guarantee is a pleasant reassurance for small customers, it’s a major point for enterprise customers...
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By Chris Bucholtz Microsoft took advantage of its Convergence New Orleans event to announce the second major upgrade of its Dynamics CRM Online product. Bill Patterson, Microsoft’s group product manager for CRM Dynamics, took time from all the revelry...
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By Chris Bucholtz You see a lot of recycled trends in technology when you cover several areas like I have over my career, and it’s always painful to see entire sectors making the same mistakes another huge sector of technology inflicted upon itself just...
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In his blog, Richard Boardman has been doing a great job of explaining what buyers should know before they launch into the process of implementing a CRM system. Richard’s great at explaining this, since he’s been put in the position of resuscitating many...
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By Chris Bucholtz The idea that a marketing automation system can provide an idea of the return on investment for a particular marketing campaign is a strong selling point, especially in this economy. Marketers are a lot more likely to try a system out...
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By Chris Bucholtz Most call centers are adept at recording calls so they can be used for screening, training and performance improvement purposes. But how many of those calls are ever listened to? And, without having some poor soul listen to hundreds...
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By Chris Bucholtz By now, most of us can see the value in communities, both for users (who get information from fellow users) and for the companies that facilitate them (who get talked about). It’s a CRM 2.0 technology that isn’t that hard to implement...
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