Sales & Marketing Articles

November 2008 - Posts

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  How to Build Customer Loyalty Simply By Making & Keeping Credible Promises to the Marketplace By: Scott Glatstein It is no wonder that very few companies enjoy customer loyalty nowadays. Consumers are skeptical of company promises. A “new” product is not really “new.” A great looking item on an... Read More... Published: Tuesday, November 04, 2008, 09:52 AM Tags: pillars of the promise, record-breaking profits, customer loyalty, Scott Glatstein, consumer expectations