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Blog Post: xRM: Extending the Scope of Microsoft Dynamics CRM

CRM SoftwareBlog

Before delving into the details of xRM and how to put it to work for your organization, it’s important for establish a common definition. According to Wikipedia, xRM is a strategy that takes CRM one step further, focusing on managing all relationships – not just those with customers. With that, let...

on 21 Mar 2012
Blog Post: CRM for Associations: A New Era in Member Engagement and Revenue Generation

CRM SoftwareBlog

Associations of all sizes are struggling to find new revenue streams and better connect with their members. In fact, many associations are looking beyond the traditional AMS (Association Membership Management) systems for sales, marketing, and service management and in favor of a “CRM for Associations...

on 19 Jan 2012
Blog Post: Dynamics CRM: Improving Customer Relationships in an Over-Connected World

CRM SoftwareBlog

With a fast evolving market, businesses are expected to keep up with all their customers’ needs. How are you supposed to keep up when there are new channels popping up every day? While your customers are more connected, they may not want to be contacted through all those channels. The problem now...

on 4 Aug 2011