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  • Blog Post: xRM: Extending the Scope of Microsoft Dynamics CRM

    Before delving into the details of xRM and how to put it to work for your organization, it’s important for establish a common definition.  According to Wikipedia, xRM is a strategy that takes CRM one step further, focusing on managing all relationships – not just those with customers.  With that, let...
  • Blog Post: Dynamics CRM. Check. In the Cloud. Check. Save Lots of $$$. Check

    Microsoft Dynamics CRM has created a significant buzz throughout the industry.  Organizations of all sizes and from all different industries have seen the benefits it can offer and are now taking advantage of the extensive built-in functionality to address their sales, marketing, membership, and service...
  • Blog Post: CRM for Associations: A New Era in Member Engagement and Revenue Generation

    Associations of all sizes are struggling to find new revenue streams and better connect with their members. In fact, many associations are looking beyond the traditional AMS (Association Membership Management) systems for sales, marketing, and service management and in favor of a “CRM for Associations...
  • Blog Post: Dynamics CRM Fits the Bill for Productivity, Security, and Reliability

    Companies investing in CRM solutions should focus on the tangible benefits they receive such as improved user productivity, enhanced customer service delivery, and integrations to current systems. In their research, organizations must determine which CRM providers are contenders and which are pretenders...
  • Blog Post: Microsoft Dynamics CRM: The Environmentally-Friendly Application

    When people think of CRM systems, the first thoughts that usually pop into their minds might revolve around customer relationships, cost savings, or technological capabilities.  However, there is another benefit that is often overlooked, and that involves caring for the environment.   Microsoft Dynamics...
  • Blog Post: xRM: Your Guidebook to Finding the Right CRM Solution

    Figuring out whether to purchase or build from scratch an enterprise business application is a decision that many companies have faced. Thankfully, that decision has been made easier with the introduction of the Microsoft xRM application platform. With the xRm application platform, your company will...
  • Blog Post: Dynamics CRM: Bringing the Cloud to You

    In order for the mass transition to cloud computing to occur, it’s imperative that CIO’s get comfortable with the security surrounding this new form of IT. After learning about the security safeguards in place, CIO’s won’t be as apprehensive when starting the transition from the traditional client/server...
  • Blog Post: Interested in $200 Cash? Check out Cloud CRM for Less

    Everyone knows that there is stiff competition between Microsoft, Salesforce.com, and Oracle over acquiring new customers in the CRM space. In fact, Microsoft has taken the competition to a new level by offering $200 for each user that makes the switch to Microsoft Dynamics CRM Online . Microsoft is...
  • Blog Post: Dynamics CRM: Where is the Data and Who Owns It?

    During one of our recent implementations at a large, prestigious Nonprofit organization, our counterpart at the organization was reviewing the data that was being converted to the new system, Dynamics CRM . She told us that she was concerned because the member data that needed to be imported was not...
  • Blog Post: Maximize Revenue by Aligning your Sales and Marketing Teams Through Dynamics CRM

    In light of the success of our recent webinar, Four Steps to Align Sales and Marketing , I thought I’d write a brief post outlining the information we covered. As I thought more about the webinar, I started to realize that one important issue wasn’t completely addressed: why your Sales and Marketing...
  • Blog Post: Microsoft Dynamics CRM Simplifies Moving to the Cloud

    If your company or organization is thinking of investing in (or upgrading) a Customer/Membership Management System (CRM), you’ve probably heard about Microsoft Dynamics CRM Online and cloud computing. CRM Online has been the main focus of Microsoft for some time and seems to be the future of how we conduct...
  • Blog Post: Improve Customer Service With Complete Centralized Customer View Through Dynamics CRM

    Do your customers know more about their relationship with your company than your employees do?  80% of business leaders believe they do a good job in building customer relationships, while only 8% of their customers agree, according to research from The Whetstone Edge.  If your organization uses more...
  • Blog Post: Microsoft Dynamics CRM as Early Warning System: Improve Customer Service With the Social Networking Power of Dynamics CRM

    You’ve heard the stories.  An irate or unsatisfied customer tweets about their experience with a company or product.  The story is re-tweeted and more join in while the target company is oblivious to the conversation.  By the time they react, it usually sounds lame and insincere. Microsoft Dynamics...