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  • Blog Post: From Fargo, with Love. Quick Note from The Partner Event 2012

    Today I had the distinct pleasure of speaking at The 2012 Partner Event in Fargo, North Dakota. My session, titled " The [R]Evolution of Marketing ", focused on the fundamental changes in the way that people find and process information that is affecting how the buy and importantly-how we...
  • Blog Post: Logos and Guidelines: Getting the Most From the Microsoft Brand

    In today's online business world of countless solution options, differentiating your company from the competition is more important than ever. As a Microsoft partner, you understand the value of the Microsoft brand in helping you showcase your expertise and create customer demand. At the...
  • Blog Post: NEW TOOL:Practical, simple, customized marketing support for partners.

    Would you like help developing a strategic marketing plan for your whole business, not just campaign templates? Do you want help from Microsoft, but don't want to spend hours searching online for what you need? Get the help you need, when you need it with the NEW Partner Marketing & Lead Generation...
  • Blog Post: Top Tips for New Microsoft Dynamics Partners

    If you're a newly recruited Microsoft Dynamics partner, your Partner Account Manager would have provided you with more tools and resources than you can shake a stick at. But when it comes to making those first two new customer sales, where should you start? In this blog, I'll be covering...
  • Blog Post: Marketing Tools & Resources for Microsoft Dynamics Partners

    As we move closer to the end of the financial year, now is the time for those of you operating on a financial year to begin planning for FY13. To help you, Microsoft provides access to a range of tools and resources to help you get the most out of your investment in marketing: Microsoft Dynamics...
  • Blog Post: Help generate leads by improving the effectiveness of your online presence

    Generate leads by increasing the effectiveness of your online presence with the Digital Marketing Program . Want to make your website work harder for your business? By signing up for the Digital Marketing Program, you can help meet the needs of your customers and improve upon the one area where more...
  • Blog Post: Investing in marketing is about more than money.

    When it comes to getting the most out of marketing, it starts with ensuring the right level of investment. Whether that is an investment in people, of time or of budget; you only get out what you put in so getting it right is important. Invest in People & Skills Successful marketing...
  • Blog Post: Sssshhh... secret training, certification and marketing campaigns...

    ...or so it would seem. When talking to partners, I'm surprised to discover that many don't know about the great tools and resources that are available to help you with your marketing. Here is a special selection of my current favorites: Marketing Training Marketing execution excellence...
  • Blog Post: A single list of ALL Active Marketing Campaigns? You Bet!

    From talking to partners at the Microsoft Worldwide Partner Conference (WPC) and during my recent visit to Australia, I discovered that many of you are spending hours and hours searching PartnerSource for marketing campaigns-wondering if you have found absolutely everything . Many Marketing Managers...
  • Blog Post: Marketing Services Bureau (MSB)

    Microsoft Dynamics Partners: If you are looking for help with your marketing—we have a worldwide network of third-party agencies that can help you! About the Marketing Services Bureau (MSB) Whether you want to customize Microsoft co-branded materials, invest in search marketing, or acquire...