Feeling overwhelmed with Microsoft Convergence right around the corner? If you’re like me, checklists are your best friend. Thanks to www.trade-show-advisor.com , you have something to follow that will be sure to maximize your tradeshow success. Establish Specific Event Objectives… such as number of...

· 80% of web customers begin by using search engines · Organic search results draws 75% of the clicks vs. where Pay Per Click is at 25% · Step 1: Define An Effective Strategy o What are your goals? Ex. To sell online, generate leads, etc. o Who are you trying to attract? Know the industry they are in...

The Partner Marketing Group ran into a bit of a pickle this week on one of our social networks. Turns out that our account had been compromised or “hacked” and it ended up sending out virus links to our followers. Needless to say, the team and I were very frustrated. Our followers look to...

If you are trying to build up your network on LinkedIn, but never seem to have the time to get out to the site regularly, we have found the tool that will make it one step easier to increasing your connections. The creators of LinkedIn have a really cool Outlook toolbar that many of us never knew existed...

One of the marketers on the team attended a web seminar recently titled “An Intro to the Art of Social Media Marketing” put on by Duct Tape Marketing and took away some great action items that may help you get started in your own social media marketing. You may find you're great at setting...

“ BizSpark provides fast and easy access to Microsoft tools and technologies, for their immediate use in design, development, testing, demonstration, and hosted application production and deployment.” What this means is that if you are a start-up or small business who meets certain criteria, then joining...

Have you gone through so many revisions of your website you can’t remember what it used to look like? Look no further because you can visit www.archive.org to see the progression of your website! This great internet archive allows you to use their "Way Back Machine". Simply type in your...

Dynamcis Crm & Social Networks integration Social networking may sound fluffy, but it can translate into real benefits for you and your company. William Baker, a professor of marketing at San Diego State University, surveyed 1,600 executives and found that firms that rely heavily on external social...

We provide expert advice to businesses in the process of implementing Microsoft CRM. Our consulting services cover the full implementation cycle of a CRM project starting from preparing your business case with you for Microsoft Dynamics CRM all the way through the actual implementation and post delivery...

In today's marketing and selling environment, you want as many people, and as many "tools" telling your story to the world. We all know that social media helps us tremendously with that - but that's often "us" telling "them" about "us". Case studies are...