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When an organization consults a Microsoft partner to implement, deploy, or manage a cloud solution like Dynamics 365, they expect to receive world-class service, business acumen, and technical expertise. After all, their investment in a partner can potentially establish a long-term, trusted relationship leading to years of innovation.
That's why Microsoft Competencies are so valuable for Microsoft partners. Like other competencies, the Cloud Business Applications competency differentiates your business in the marketplace and gives customers confidence in your technical expertise and ability to drive success with Microsoft products. However, our partners have been telling us that they want to be evaluated more holistically on their capabilities to provide even greater differentiation in the market.
We listened to feedback from our partners and customers, and in response have created a comprehensive score to measure technical capabilities, ability to drive customer success, and sales performancethe Partner Contribution Indicators (PCI) score.
Starting October 1, 2020, we will use your PCI score to determine whether you are eligible for the Cloud Business Applications competency. If you want to attain or renew the competency on or after October 1, 2020, you'll have to meet a certain score. For instance, a score of 60-79 meets requirements for a silver competency, and a score of 80-100 meets the requirements for a gold competency (read more about competency scoring). In the Partner Center, you can see your score and how it's calculated so you can decide where to invest in your development.
In short, we are making this change to ensure Business Applications customers are serviced by Microsoft partners that have the business and technical expertise to address rapidly-evolving market and customer needs. By aligning to the new PCI scoring, your business will stand apart in the marketplace, instilling a level of confidence to help drive business outcomes and transformative business experiences.
To attain a Cloud Business Applications competency, a Microsoft partner must currently meet requirements pertaining to several criteria, including licensing revenue generated and the number of employees certified through appropriate training. However, many partners have told us that this is too limiting and doesn't take into account other factors that indicate their capabilities to deliver a successful customer outcome.
To help partners better differentiate their capabilities, we worked with numerous Business Applications partners to formulate a new, more flexible and inclusive system. The Partner Contribution Indicators (PCI) score provides a more holistic measure of a partner's impact in driving successful customer outcomes and, therefore, greater differentiation in the market when a partner attains and retains the Cloud Business Applications competency.
Partners receive credit for key measures of customer success such as successful deployments and increasing usage, and are rewarded for continuing to invest in and scale out their technical capabilities. The goal of PCI is to help more partners:
We're confident that the new, holistic eligibility measure will help partners better showcase the knowledge, skills, and technical expertise to guide organizations to transformative Business Applications solutions. And we're dedicated to helping ensure the smoothest transition to the new system as possible.
To help you learn about the competency updates, please refer to these assets:
To get started, sign in to the Partner Center to view your PCI dashboard as soon as possible to see if you need to improve your score before the October 1, 2020, effective date. Please don't hesitate to contact Partner Center support for more guidance on any actions you can take immediately, or to answer any specific questions as you transition to the new system.
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