Guest blog by Nicola Hannay, Head of Marketing, HSO Research by SAS UK suggests that the amount spent today on education, health and defence is anticipated to double by 2020, as the outlay on big data and IoT gathers further momentum. This could result in a contribution of as much as £320bn to the UK economy. THE INCREASE OF BIG DATA Between 2015-2020, it’s forecasted that big data analytics will drive an annual £40bn into the UK economy, accumulating a value over £200bn. The manufacturing industry is set to experience the largest gains from these trends, with a foreseen accruement of £57 billion throughout the five years. This is due to the wide assortment of participants within this industry combined with the potential for connectivity and data sharing. THE ECONOMIC VALUE OF IOT The economic gain from IoT is set to rise to £81 billion between 2015 to 2020. Rapid adoption rates and business gains in efficiency and innovation are influencing this increase in value. As with big data, manufacturing is again expected to experience the largest profits from IoT movement as a result of connected devices, processes and manufacturing business management systems. The adoption of IoT is set to rise from 30% to 43% in the aforementioned period of 2015-2020. A POWERFUL COMBINATION The combined clout of big data and IoT is set to strengthen our economy like nothing else, and although IoT is currently behind in adoption rates, the technology is still early in its lifecycle and very much evolving. IoT will ultimately provide more data in new areas of analytics that will benefit the UK economy, alongside big data. Find out how Dynamics business solutions can help you manage your manufacturing business: Find out more Nicola Hannay, Head of Marketing, HSO With over 16 years’ experience in technology organisations, Nicola’s current role as Head of Marketing at HSO is to define the marketing strategy in order to stimulate interest, generate opportunities and help build the sales pipeline for Microsoft Dynamics AX and CRM. HSO was the winner of last year’s ERP Partner of the Year at WPC and is a Microsoft Gold Certified Partner. Passionate about marketing and about technology that can help make organisations successful, Nicola began her marketing career in 1999 at systems integrator of supply chain automation solutions, Peak Technologies (now Peak Ryzex) as a marketing executive, working her way up to Marketing Manager. In 2006 she took on the role of Head of Marketing at supply chain and mobility solutions company, Zetes; and then in 2008 she moved to business analytics company, SAS, as Industry Marketing Manager. During her time at SAS Nicola had the opportunity to experience various roles in marketing including running the Executive Programme.