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With everything there is to know about CRM, we wanted to gather some impressive statistics about CRM usage and anticipated growth that will have you jumping on the CRM bandwagon sooner rather than later.
Consider the benefits a CRM Solution will have for your organization in 2018! They are vast, customizable, and expansive (with the right partner, that is).
But, don’t just take it from us. These statistics don’t lie:
1. CRM is a Constantly Growing Priority for Capital Spending
CRM is growing and evolving with the times. It isn’t going away, and businesses are taking priority with implementing CRM systems in their organizations as a result.
Across industries and among different business sizes, CRM Systems frequently make the top of an organization’s budget proposal, and for good reasons!
Investing in CRM Solutions is a priority cross-departmentally for driving success in organizations in 2018.
As a $36-billion industry, there’s no wonder companies continue to invest in CRM Solutions to drive their business goals forward.
2. With CRM, it is Predicted by 2021 800,000 Direct Jobs and 2 million Indirect and Induced Jobs will have been created
This statistic is from GetCRM.com, and while employees may fear that their jobs will be taken away due to AI-supported technology, that is not necessarily true.
There will be a need to change and advance skill sets to meet digital demands, but jobs will not necessarily be taken, but be different. As societies and economies changes, so must individuals and the careers they pursue.
Shifts in time and technology always call for shifts in learning opportunities, and the evolution of CRM is no different.
3. 87% of Companies are Cloud-Hosted
Ready Cloud reports the days of desktop powered client solutions are on their way out.
A clear majority of CRM solutions are hosted on the cloud, enabling remote employees easier access to information and more efficient communication, among other key benefits.
4. Properly Implemented CRM Systems Commonly Yield a 245% ROI
This statistic from Forrester Research is impressive.
When businesses take the right steps to a proper CRM Implementation, from selecting the right partner, to clearly defining their goals, to assembling the right project team, and other key steps, they can reach a full potential of even 500% at the enterprise-level with CRM and CRM apps.
Most businesses have their CRM system up and running in as little as four months with the right CRM system and partner.
Results, results, results!
5. Customer Retention Significantly Improves
Once implemented, CRM can lead to a 26% increase in customer retention according to Ready Cloud.
This statistic is applicable across industries and business sizes.
6. Users Want their CRM System to be Easy to Use
This is probably one big “duh” for most of you, but, as a reminder, CRM does not have to be, nor should it be complicated. CRM is meant to make your business processes easier, not harder.
When you have the right partner and have taken the right steps during your CRM phases, CRM should be easy-breezy.
If you’ve yet to implement a CRM system, are in the process, or are considering your options, we’re sure this is a high priority for your work culture.
Plus, ease of use encourages high user adoption, which most know leads to CRM success.
7. Salesforce and Microsoft Dynamics 365/CRM are CRM Leaders
There’s a reason Ledgeview backs these two CRM Solutions – they really work for a variety of customers across industries! (Take it from our customers.)
Their efficiencies are undeniable cross-departmentally, with quick wins and long-term goals.
We could go on, but we’ll just let you explore the possibilities of Salesforce or Microsoft Dynamics 365/CRM with Ledgeview here.
8. Omnichannel CRM Solutions are Trending
Naturally, customers get a better experience from organizations when their experience is incorporated in all channels of the organization.
This is especially relevant to social media messaging. Offering a good customer experience directly relates to a brand’s social media reputation and digital credibility in 2018 with this mindset.
9. CRM will be a Worldwide Business Norm (If it Isn’t Already!)
The IDC lists valuable statistics in their Economic Impact of AI-Assisted Customer Relationship Management report about CRM’s growth over the next 5 years, and they are impressive!
Take a look for yourself:
Image Courtesy of IDC: The Economic Impact of AI on Customer Relationship Management
The facts are in and the people have spoken: CRM isn’t going anywhere, and it’s growing faster and more impressively than ever before!
Don’t wait to implement the CRM solution that’s right for you.
Contact Ledgeview for a Salesforce or Microsoft Dynamics 365/CRM Demo today.
Create your path to success with a CRM Partner that cares about your customers the way you do.
Learn more about Ledgeview here, then get in touch.