Partners make more possible.

That’s why Microsoft has invested in Go-To-Market Resources, a portfolio of best-in-class resources designed to enable our partners to accelerate time to market, generate leads, and grow a successful cloud business. Our goal is to keep these self-service, self-paced resources at your fingertips so you can put them to work for your company.

Coming up, we’ll be hosting a series of webinars around go-to-market topics that are important to partners. Each of these webinars, which will be held through the end of the year, will also be available to view on-demand.

The first and third webinars focus on the powerful Go-to-Market Resources and Benefits built into your Microsoft Partner Network Membership. Here’s a primer to the partner-exclusive marketing tools available to you.

Digital Marketing OnDemand

Consider this your own digital marketing assistant. In three clicks or less, partners can access and share comprehensive digital campaigns that include customizable marketing materials and sales resources. Campaigns are now available anytime, and include pre-written copy for your social, email, website or blog.

Sales Enablement Program

Find, create, and share the latest Microsoft marketing content directly from your Microsoft Office 365 apps. The Qorus Content Hub connects you with content and data to help you close more deals. Microsoft partners are increasing productivity and sales velocity by 20% by using Qorus Content Hub, which comes fully stocked with Microsoft Partner Network content to help your sales team find the best customer-facing content and get to market even faster.

Smart Partner Marketing

Your resource for on-demand training and resources to help transform your business with digital marketing. Start by assessing where you are on your marketing journey with the Partner Benchmarking Tool, then skill-up your team with OnDemand training tailored to the principles, strategies, and tactics that will strengthen your impact.

Partner Marketing Center

A digital content library for fully customizable, ready-to-go, solutions-specific marketing, sales, and readiness materials. Partner Marketing Center includes customer pitch decks, pre-written emails, and marketing assets to leverage in your campaigns.

Marketplace Benefits

When you publish to Marketplace, we provide sales, technical, and marketing support to accelerate your offer’s growth. Build credibility through collaborative PR, optimize your Marketplace or AppSource listing with the help of Rewards team experts, and access promotional benefits for you and your customers.

Geo-Expansion Readiness Assessment

Thinking of expanding to new markets? The geo-expansion readiness assessment helps determine the solidity of your approach to when, where, and how to expand. Follow-up your assessment with a 30-minute consultation, then use the Geo Expansion checklist to guide your steps through the planning, preparation, entry, and expansion phases.

Partner-to-Partner Readiness Assessment

Looking to forge new partnerships within the Microsoft Partner Network? This assessment will walk you through your business model, partner or channel strategy, and other business functions to determine your company’s readiness to connect and collaborate with other Microsoft Partner Network members.

We’re excited to share more about how these Go-To-Market Resources and Benefits are empowering partners in our upcoming webinars.

Next steps

Ready to learn how to leverage these go-to-market tools to accelerate time to market, generate leads, and grow your cloud business?

Stay informed

Get connected and stay up-to-date on new marketing resources, benefits, and offers for partners.



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