Is Your Company a Good Fit for Microsoft Dynamics CRM Online?

In Light of research conducted by Microsoft, some types of businesses are best suited for utilizing Microsoft Dynamics CRM Online.

The answers to a few of the questions addressed may indicate whether your company will be a good fit.

1. Does size matter?

Dynamics CRM Online is designed with small to mid-size companies in mind. These organizations may have between fifty and three hundred employees. Often, a business of this size will have ten to twenty percent of their employees making use of the CRM software. That ratio would translate to between ten and sixty CRM user licenses, with 5 licenses being the required minimum.

If your company has fewer than fifty employees but at least 10 percent of them are in customer relationship roles such as sales, service, management, etc., it may still be a good fit for Dynamics CRM Online. An example of this might be a small brokerage or wealth management business.

2. Are some industries better suited to using Microsoft Dynamics CRM Online?

Manufacturing, retail and consumer goods, and professional service organizations typically make up nearly sixty percent of Microsoft’s CRM Online users. Commercial companies who provide products or services can benefit greatly from using Microsoft Dynamics CRM Online. Government and Financial service companies or others that require significant customization generally tend to continue using on premise CRM.

3. Are there other characteristics of businesses that benefit from Microsoft Dynamics CRM Online?

Many types of organizations have benefitted from Microsoft Dynamics CRM Online.  Analyzing the data, Microsoft has noted that there are some common characteristics among CRM Online users:

• Ongoing operations are comprised of business conducted with both new and repeat customers. Dynamics CRM Online is invaluable in helping organizations attract and build customer loyalty resulting in cross selling and upselling.

• Typically, these organizations operate with limited IT departments.

• These companies usually have extensive customer interaction in the form of sales and service teams utilizing outgoing and incoming contact. Dynamics CRM Online especially benefits people in “customer facing” roles such as outbound sales, field service teams, telesales, inbound customer care.

• These organizations are serious about ensuring a positive customer experience.

If you think your company could benefit from Microsoft Dynamics CRM Online, we’d like to give you answers to your specific questions.

Let’s talk about the best approach for your business. Contact us at 877-600-2253 orAbleBridge.com.

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