Microsoft UK refreshes its marketing: What the changes mean for partners

It's not often that Microsoft partners get the chance to sit down and discuss the future with senior Microsoft execs, asking them any questions they want. These sessions enable Microsoft partners to understand the thinking, strategy and direction behind Microsoft products, technology, and partner programs, and align their own plans accordingly - hugely valuable insight.

These meetings can happen from time to time if you are in Presidents' Club or Inner Circle, or maybe are part of Partner Advisory Council. However, being a Premier IAMCP member also is a way to attend exclusive round tables with Microsoft leaders.

Last week, IAMCP organised a great event hosted by Scott Allen, Chief Marketing Officer at Microsoft UK. Scott's mission for this meeting w...

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