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Deal Planning & Qualification

To build on my previous article about Business Value, it is crucial to have a clear, consistent, and agreed-upon financial basis for technology projects to ensure positive customer outcomes. Here are some further tips and practical steps on how to...

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Generative AI for UI

A few weeks ago I wrote about 𝗔𝗴𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝘁𝗵𝗲 𝗳𝘂𝘁𝘂𝗿𝗲 𝗼𝗳 𝗔𝗽𝗽𝘀: On April 4th 2025 Microsoft Research shared an update to our WHAM model (you can read more about that here: ) and if you want to actually play the Generative AI g...

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Complexity from simplicity

I like stories, I like listening to people tell stories and if you know me well then you know this is also how I like to communicate ideas.   One of my most popular stories was the story of the pencil, I first told it about 10 years ago. I was ins...

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Back to the future (of SaaS)

A colleague and I recently collaborated on ideas for a customer meeting we had coming up. Special thanks to Steve Everett for the initial idea and the subsequent narrative we developed. We aimed to address why, despite many technological advanceme...

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Partner Success: What do customers look for?

One of my favourite roles at Microsoft was the UK Technical Director for Global Partner Solutions. I describe this role on my LinkedIn profile as “Delivering Customer success through our Partners by focusing on business outcomes, innovation and su...

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Technology ROI profiles

Last week I shared perspectives on how building a Business Value Framework can provide a clear, consistent and agreed upon financial basis to accelerate investments for your solution. Today I thought I’d share a bit more about the typical return o...

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A Simple Value Framework

In my experience, one of the barriers to successful technology projects is the lack of a clear, consistent and agreed upon financial basis on which the project is undertaken and then measured. Although there have been many improvements in investme...

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Agents and the future of Business & Apps

An illustrative guide: How conversational UIs and agents simplify complex tasks, demonstrating the transformative impact of AI on user experience, efficiency and application design. There are many developments in the industry regarding agents, whi...

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