Microsoft Dynamics Partner Gut Check: Upcoming Certification Changes Realign VAR Ecosystem (Part 2)

David Gumpert

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With the upcoming changes to the Microsoft Dynamics Partner organization beginning in October 2010, Microsoft will require its ERP and CRM partners to become more industry focused, more scaled up, and better able to tell the full story of an integrated solution.

Microsoft Partners' opinions on the new requirements are mixed, and not all based on the organization's size. And a number of opinions are given to MSDynamicsWorld.com only without attribution, reflecting the sensitivity of partners to the coming marketplace changes.

"What Microsoft is doing impacts the small consultancy firms," said one Microsoft partner, who asked not to be identified. "This whole approach of verticalizing partners is going to do away with what we know as Lifestyle p...

This was originally posted here.