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ToutApp wants Microsoft Dynamics CRM customers to refocus on sales productivity

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Sales productivity startup ToutApp, which recently closed a new $15 million round of series B funding, has its eye on the productivity of sales reps that use Microsoft Dynamics CRM.

The company is part of an emerging software category that aims to re-focus companies on maximizing the productivity of sales people and improving CRM adoption at the same time. The trick is giving sales people an optimized interface that captures...

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