Overview of Dynamics 365 media and communications accelerator 2020 release wave 2

The initial release of the Dynamics 365 media and communications accelerator, launched in May 2020, allows you to easily build solutions around a variety of use cases supporting intelligent fan engagement. The accelerator comes with more than 60 out-of-the-box data entity mappings focused on driving popular scenarios used by various event venues, theme parks, sports teams, sports leagues and clubs, stadiums, and large brand advertisers as they work to better understand their fans, how best to target them, how to drive better responses and return visits, and extend overall reach to their customer base.

Included with the accelerator is a data model, sample apps, dashboards, and a connected experience related to fan and customer engagement.

For 2020 release wave 2, we continue to expand upon our initial offerings, which will enable deeper customer engagement at events both virtual and in person, branching out into corporate events, webinars, and more as well as the ability to gather and understand important patterns around attendee analytics.