Is Sales changing due to “product as a service”?

Are Sales changing due to "product as a service"? I say yes. I have seen a shift and misalignment of sales processes that have led to a “pain” that had not been there before. I say it is time for Sales C-level, Leaders and Managers to act, let me explain. The last years have felt different … Continue reading Is Sales changing due to “product as a service”? →