Retail ERP success story – Ashley Furniture Case Study

This retail ERP success story is a case study of Ashley Furniture, showing their growth as a company with the support Microsoft Dynamics AX for Retail.

“As we grow from a four billion dollar a year company to a ten billion dollar a year company, Microsoft Dynamics for Retail will be there, helping us open stores at the rate we need while supporting our shift to omni-channel retail—something that no other furniture company is doing today and that will help us differentiate from the competition.”

Bob White, Executive Vice President and CIO, Ashley Furniture Industries

After selling its products through mom-and-pop retailers, Ashley Furniture Industries made the strategic decision ten years ago to open its own brick-and-mortar stores. Since then, the company has grown into the top-selling furniture store brand in the world and the number one retailer of furniture and bedding in the United States.

To support the shift to running its own retail stores, Ashley Furniture built its own retail management system. But by 2011, the system, which had been in use for 11 years, was beginning to show its age and struggled to keep up with the company’s rapid growth.

At the same time, Ashley Furniture was starting to expand globally, and needed to localize many of its systems’ capabilities—including the homegrown retail management system.

Click the link below to read the full Ashley Furniture retail ERP success story.

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