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Non Hierarchical GDPR Consent Level

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Posted on by Microsoft Employee

Hi,

is it possible to consfigure non hierarchical GDPR Consent Levels? This would allow an easier management of situations when a contact gives consent for profiling (or an higher custom level) and does not give consent for marketing.

A lot of websites allow a separate selection of marketing and profiling consent. The possibility to check multiple consent level choices instead of a combo box would help.

Thank you 

  • Holger Loebel Profile Picture
    Holger Loebel 30 on at
    RE: Non Hierarchical GDPR Consent Level

    Hi Elena, where do I define these email attributes that you describe?

  • Verified answer
    Petit Hibou Profile Picture
    Petit Hibou on at
    RE: Non Hierarchical GDPR Consent Level

    Hi  V Hacer,

    the current built-in consent model is hierarchical.

    But your feedback is great and we will think of how to offer more flexibility. If you have more details on that topic to share, please send them to me by private message.

    Meanwhile, the solution to split marketing and profiling consent could be in using "Email" and "Bulk email" attributes in contact preferences.

    pastedimage1603980597292v1.png

    As you can see from the table, sending commercial and transactional emails can be controlled from there. So you need to think of how to build the right segment with these attributes and what consent level to assign to your customer journey.

    Br

    Elena

  • cloflyMao Profile Picture
    cloflyMao 25,202 on at
    RE: Non Hierarchical GDPR Consent Level

    Hi Partner,

    You can find instruction to GDPR feature of Dynamics 365 Marketing in the following article:

    https://docs.microsoft.com/en-us/dynamics365/marketing/gdpr

    If feature you expect is not mentioned, please go to Security & Privacy category of Dynamics Ideas forum to submit your idea:

    https://experience.dynamics.com/ideas/categories/list/?category=91ff8e2a-d865-e811-a95d-000d3a1be7ad&forum=dfa5b83d-9e4c-e811-a956-000d3a1bef07

    Regards,

    Clofly

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