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Definitions for msd365mkttrs and msd365mkttr cookies

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Posted on by 560

With specific reference too;

If you use a third-party system to handle consent such as a consent service or a cookie banner, you can instruct Marketing to set non-essential cookies with the following call:

MsCrmMkt.reconfigureTracking({Anonymize: false})

Without non-essential cookies, Marketing's tracking capabilities are limited. In some scenarios, users will appear to be anonymous. For example, form submissions will continue to work correctly as user identification is based on the submitted data not on cookies, but form pre-fill data will not work.


We are using a 3rd party tool for cookie consent tool for GDPR compliance that allows us to set catorgories to these cookies.

We use a consent checkbox on our 365 Forms to process form data only. We use "legisitimate interest" as the basis to send Marketing. When it comes to cookies we allow for the visistor to choose what cookies they allow. 

I need help with the following cookies and in-particular to define those that we can define as "Strictly necessary" for successful form submissions which cannot be disabled to others which could be defined as "Functional cookies" that can be disabled.

msd365mkttrs cookie  i have set this as "Strictly Necessary" as this is for processing the form. We are using some pre-filled hidden fields so if we were to use the call script, im guessing these would not work as expected?

pastedimage1634044134743v5.png

Additional cookies:

msd365mkttr cookie, im not sure what to set this one as. but suspect that since it has to do with the form submission, "Strictly neccessary" should be set?


319af4c0-e197-4de9-8a9b-fe98c8a2ca04 -  This cookie is also set and/or read on any webpage where you have placed a Dynamics 365 Marketing website behavioral-analysis script. Dynamics 365 Marketing uses it to group all page loads by a given visitor that are recorded by the same behavioral-analysis script and that occur within the configured timeframe; it will consider all of these as part of a single “visit” to the website.  

79f08280-5c63-4331-b04d-fb6f39afda51This cookie is set and/or read on any webpage where you have placed a Dynamics 365 Marketing website behavioral-analysis script. It enables Dynamics 365 Marketing to score leads based on their level of interaction with a given website. The cookie contains no personal information, but does uniquely identify a specific browser on a specific machine, and Dynamics 365 Marketing can use it to correlate this ID with an actual contact in the Dynamics 365 Marketing database. The cookie remains active for two years.

Any help on these would be really useful!

  • CHK1970 Profile Picture
    CHK1970 560 on at
    RE: Definitions for msd365mkttrs and msd365mkttr cookies

    Hi, All the above cookies needs to be strictly necessary otherwise your forms will not work. Since this is a GDPR issue due to the tracking nature of the cookies, i have implmented the randomize script:  MsCrmMkt.reconfigureTracking({Anonymize: false})  

    docs.microsoft.com/.../cookies.

    I added this script via Google Tag manager and made it fire on all pages that contain "MsCRMkt" tracking script in the page header.

    I then assigned this randomize script function to "functional cookies", within my OneTrust cookie consent tool for which i have deducted that these cookies are from a GDPR perspective.

    Result means that if they de-select Functional cookies, the randomize script is triggered.  This means the person who submits the form will remain "anonymous" in the 365 backend for form submission and page scoring.

    If they accept all cookies however, this script is not triggered and then will then be shown as "Named" after a form submission is made.  

    With this workaround we should be GDPR compliant.

    Hope this helps!

  • RE: Definitions for msd365mkttrs and msd365mkttr cookies

    Have you ever found a solution for this? I'm also facing the same dilemma. 

  • sandeepc Profile Picture
    sandeepc 5,017 on at
    RE: Definitions for msd365mkttrs and msd365mkttr cookies

    Hi Nya

    is there  a way to update cookies , it can't be 2 years due to legal reasons. need to shorten life span of cookies to 13months.

  • CHK1970 Profile Picture
    CHK1970 560 on at
    RE: Definitions for msd365mkttrs and msd365mkttr cookies

    Hi Nya,

    How to you come to that conclusion. What info do you have regarding this. In particular, the 79f08 cookie, how is that strictly necessary? This cookie i believe is the one that gets set so that additional tracking such as web page visits with tracking scripts. This doesnt prevent the form from submitting. Why cant someone block this cookie if they do not wished to be tracked?

    When turning off all cookies and view with incognito mode, when visiting a page either with tracking script or a form, these 2 cookies always seems to be placed. If i submit the form, it works fine, if i then visit a tracked page, the page visits are not registered and do not score, even though the cookie is present. 

    Anything more you can share here? 

    pastedimage1634821323852v1.png

  • Suggested answer
    Nya Profile Picture
    Nya 29,058 on at
    RE: Definitions for msd365mkttrs and msd365mkttr cookies

    Hi Chris,

    Strictly Necessary Cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

    All “msd365mkttr”, "319af4c0-e197-4de9-8a9b-fe98c8a2ca04" and "79f08280-5c63-4331-b04d-fb6f39afda51" belong to Strictly Necessary Cookies.

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