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What if the contact does not Double Opt In?

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Posted on by Microsoft Employee

Hello,

if a contact does not click the double opt in confirmation email, the field that he previously set in the marketing page is anyway changed.

Is this a correct behavior?

Thank you

  • cloflyMao Profile Picture
    cloflyMao 25,202 on at
    RE: What if the contact does not Double Opt In?

    Hi Hacer,

    Would the answer make sense for you?

    Regards,

    Clofly

  • Suggested answer
    cloflyMao Profile Picture
    cloflyMao 25,202 on at
    RE: What if the contact does not Double Opt In?

    Hi Partner,

    Contact information is not stored until after the customer confirms the opt-in via email. However, it only applies to "Consent given" field.

    If the contact updates other fields such as first name or email address, these fields will get changed without clicking the confirmation button.

    DOI is used for asking contacts who sign up for a new subscription list, or who choose to increase their level of data-protection consent.

    Please refer to the following link for more details about DOI and overview of GDPR features in Dynamics 365 Marketing:

    https://docs.microsoft.com/en-us/dynamics365/marketing/double-opt-in

    https://docs.microsoft.com/en-us/dynamics365/marketing/gdpr#overview-of-gdpr-features-in-dynamics-365-marketing

    Regards,

    Clofly

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