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Customer experience | Sales, Customer Insights,...
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How to find contacts that did not complete registration process

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Posted on by 4

Hi,

For one of our yearly events we are using the event portal so people can register and manage their registration themselves. We are going to send out an invitation to our contacts with a link to the event portal and are using customer journeys to anticipate on the contact opening, clicking and registering for the event. However, we would also like to see a list of contacts that have clicked on the "register here" button in the email, visited the event portal but never submitted the registration form, so we can send them a seperate reminder for completing the registration process. I tried to make a behavioral customer journey for contacts that clicked the specific "register" button but have no event registration record, but I was not able to make it work.

Could anyone help me with creating a customer journey or segment for this specific query? Thanking you in advance!

  • Sophieanne Profile Picture
    Sophieanne 4 on at
    RE: How to find contacts that did not complete registration process

    I was able to recreate the segment and it works. Thank you for your help!

  • Verified answer
    Nya Profile Picture
    Nya 29,058 on at
    RE: How to find contacts that did not complete registration process

    Hi,

    If only one behavior block is added into the segment, the statement between conditions can be AND / OR only.

    pastedimage1629334792002v1.png

    If there are several blocks with their own conditions, the statement between them can be or / and also / but not.

    pastedimage1629335039579v3.png

  • Sophieanne Profile Picture
    Sophieanne 4 on at
    RE: How to find contacts that did not complete registration process

    Hi Nya,

    Thank you for your fast reply. How do you create the "but not" statement? I can only add And/Or statements?

  • Suggested answer
    Nya Profile Picture
    Nya 29,058 on at
    RE: How to find contacts that did not complete registration process

    Hi,

    I have tried to reproduce your scenario and here is my result.

    For example, the event which is named Event 03 is inserted into a marketing email with a button.

    pastedimage1629164362215v1.png

    It was sent to a certain contact (FF2 L).

    pastedimage1629164476842v2.png

    And the contact clicked the button from the received email but haven't registered the event. 

    The original URL of the button can be found in the interactions tab from Insights of the email. Copy it please.

    pastedimage1629164824336v3.png

    Then a dynamic segment which is something like the following can be created.

    pastedimage1629165376134v5.png

    Go live it and the contact can be filtered out.

    pastedimage1629165416751v6.png

    Then the segment can be used as the audience of a customer journey and sent with the reminder email.

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