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Lead Scoring - Condition for Attributes who are not initial

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Posted on by 140

Dear Marketing-Community,

is there a work around in configuring lead scoring to meet the condition that "First Name" is not initial?

I only can chosse "is initial" as operator or can chosse "<>" but here i have to maintain an expression so i cant ask for a initial value.

It is not possible that such a simple query cannot be built in Lead SCoring: If it contains any value, the score should be increased. 

Thank you for your help!

Best Regards

  • Jenni221 Profile Picture
    Jenni221 140 on at
    RE: Lead Scoring - Condition for Attributes who are not initial

    I also added an idea for that in the idea forum - There are already several inquiries about this requirement.

  • Jenni221 Profile Picture
    Jenni221 140 on at
    RE: Lead Scoring - Condition for Attributes who are not initial

    Hi Clofly,

    yes - i mean it it is NOT EMPTY.

    What does future update mean? Next Month? Next Year?

    Best Regards

    Jennifer

  • cloflyMao Profile Picture
    cloflyMao 25,202 on at
    RE: Lead Scoring - Condition for Attributes who are not initial

    Hi Jenni,

    > If the attribute "First Name" of the lead is not initial - I want to raise the score.

    For the description "is not initial", do you mean that raising score if first name of lead is not empty?(As what Saurabh thought and from screenshot you posted.)

    If yes, please wait for new operator "is not empty" being released in future update and refer to Saurabh's workaround.

    Regards,

    Clofly

  • Suggested answer
    sbtron Profile Picture
    sbtron on at
    RE: Lead Scoring - Condition for Attributes who are not initial

    Wondering if there is a translation issue here.

    Were you referring to being able to check whether FirstName is not empty?

    We recently added the capability to check is empty and are looking into adding the is not empty check soon-> 

    leadscore-operator.png

    In the meantime one potential workaround you could use is instead of adding points for an "is not empty" condition you could select the "is empty" condition and subtract points.

    Hope that helps

  • Jenni221 Profile Picture
    Jenni221 140 on at
    RE: Lead Scoring - Condition for Attributes who are not initial

    Dear Clofly,

    i would like to maintain the following expression:

    If the attribute "First Name" of the lead is not initial - i want to raise the score.

    But it is not possible to leave the expression empty. If i want to activate the lead scoring with that expression i get an error message. (see screenshot)

    Is there a different way to solve this requirement?

    Thank you!

    Field-is-not-initial.png

  • cloflyMao Profile Picture
    cloflyMao 25,202 on at
    RE: Lead Scoring - Condition for Attributes who are not initial

    Hi Jenni,

    Could you share a more specific example? 

    As per my understanding towards your description, I'm afraid currently there is no "Begins with" operator in lead scoring model.

    Regards,

    Clofly

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