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Customer experience | Sales, Customer Insights,...
Answered

Can we trigger customer journey for N-1 relationship

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Posted on by 45

Hi Experts,

We have specific two scenarios.

1. One contact can have multiple membership. Each member ship record will have unique Id. Now we need to send customer email/ text on regular intervals if any of its membership become unpaid.

Is it possible to add/ remove contact in dynamic segment based on this many to many relationship?

2. Contact will have only one membership and we need to send communications if that membership becomes unpaid. First notification in X days, another in X days. After couple of communication, membership will be terminated. 

It can be triggered based on dynamic segment, however in between if customer pay membership before the customer journey completion , will it still send communications?

For example - customer get first notification in 2 days, then customer journey is on wait condition for next 3 days prior to send next reminder. However customer pays in between. I believe it will be removed from dynamic segment list but whether contact still get second communication ?

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  • Verified answer
    Community Member Profile Picture
    on at

    Hi AnantaYogi,

    1. Is it possible to add/ remove contact in dynamic segment based on this many to many relationship?

    Yes, you can do that. Please follow the doc: https://docs.microsoft.com/en-us/dynamics365/marketing/mkt-settings-sync

    Result:

    pastedimage1655280090654v1.png

    2. It can be triggered based on dynamic segment, however in between if customer pay membership before the customer journey completion , will it still send communications?

    It depends on your dynamic segment is refreshed or not. When the status of membership is changed to paid, the dynamic segment would update. However, this is not instantaneous. It would take about one hour.

    So your contact may still get second communication.

    Reference:

    Refreshing dynamic segments during a journey - Dynamics 365 Marketing Forum Community Forum

  • AnantaYogi Profile Picture
    45 on at

    Thank you very much Steve for your response . I am going to try both and update you if it worked for my case :)

  • AnantaYogi Profile Picture
    45 on at

    Hi Steve Zhao,

    Just to give you an update, I haven't got chance to implement it as requirements got changed but it really helped me to understand customer journey a bit more. So thank you very very much :)

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