Hello Community members,
I am curious how are you all sending new newsletters month on month. I have read a lot of doubts in the community but none has a working example. I am stuck to get create monthly newsletter series for different topics. Here are my ideas and doubts:
Firstly, I have 4 different newsletter topics opted in using a subscription centre. I am using a new customer journey for every topic of newsletter (not sure if I can use swimlanes?). Below is an example of one of the topic.
Please guide which idea is the best practice?
Idea 1: Create a customer journey with 'Monthly newsletter template' and use the subscription list as the trigger. The template is a recurring type for 12 months with 30 days interval)
Say I start the first newsletter in March 2022.
Doubt: What should I do for the next month newsletter ?
a) After going live and completing 30 days, should I delete the march email and insert April email template?
b) Do i need the wait for 1 month tile if it is a recurring journey?
Idea 2: Should I keep adding all the newsletters with 1 month waiting time ('wait until') each without using the recurrence?
Further doubts:
Idea 1 : By deleting the previous month newsletter will this delete the insights of the previous email?
Idea 2: What happens when a person joins the subscription list in the 3rd month? (should I use email expiry for each email?)