web
You’re offline. This is a read only version of the page.
close
Skip to main content

Announcements

No record found.

News and Announcements icon
Community site session details

Community site session details

Session Id :
Customer experience | Sales, Customer Insights,...
Suggested Answer

A/B testing inconsistencies

(0) ShareShare
ReportReport
Posted on by 261

Hi

I'm having trouble formatting my emails for use in the AB tester. 

I create my email in version A, i leave a few standard features like a masthead, social icons, footer in the dark blue (exclude from A/B testing).

I then select the images and content blocks i want to be featured in version A. 

Then when i open version B the contents is identical to Version A at first, so i change images etc. But at the stage am i supposed to delete the content blocks from version A which appear in version B? Because when i do this they are deleted from both versions. Should i clone the block then delete? But when i do that it removes both of the content blocks when i delete the version A block from my version B.

This really is a mess. Docs does not adequately explain how this feature works, as usual,  it shouldn't be this hard. Either i create version A and then version B is a blank canvas (except for the dark blue sections) or any content i delete while editing version B deletes it from version B only. The inconsistent behaviour is so frustrating!!!!

I have the same question (0)
  • Suggested answer
    Nya Profile Picture
    29,060 on at

    Hi,

    Please refer to the following steps.

    1. For example, only one image is different in the version A and B. Choose the image for version A.

    pastedimage1642149721444v1.png

    2. Click the A/B button in the red circle to enable the version A. The color will turn into light blue.

    pastedimage1642149826539v3.png

    3. Then switch to version B.

    pastedimage1642149872958v4.png

    4. Choose another image.

    pastedimage1642149906854v5.png

    This sets up the content of both versions without deleting or copying the content of version A.

  • Eddie Telfast Profile Picture
    261 on at

    Yes with images it's easier, but how do you do this with content blocks that contain text? If i change the text then it appears on both version some of the time

  • Suggested answer
    Nya Profile Picture
    29,060 on at

    Hi,

    You can set it by Section level.

    pastedimage1642397865645v1.png

    pastedimage1642397885469v2.png

Under review

Thank you for your reply! To ensure a great experience for everyone, your content is awaiting approval by our Community Managers. Please check back later.

Helpful resources

Quick Links

Introducing the 2026 Season 1 community Super Users

Congratulations to our 2026 Super Stars!

Congratulations to our 2025 Community Spotlights

Thanks to all of our 2025 Community Spotlight stars!

Leaderboard > Customer experience | Sales, Customer Insights, CRM

#1
ManoVerse Profile Picture

ManoVerse 168 Super User 2026 Season 1

#2
NeerajPawar Profile Picture

NeerajPawar 65

#3
Jimmy Passeti Profile Picture

Jimmy Passeti 51 Most Valuable Professional

Last 30 days Overall leaderboard

Product updates

Dynamics 365 release plans