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Customer experience | Sales, Customer Insights,...
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Real Time segments not refreshing

Posted on by 54
I'm having some issues with Real Time segments. Specifically, picking up on changes to Contact records that should move Contacts in/out of the segments. Example logic: [custom field] /Expiration Date/ is >= today and <= tomorrow (i.e., expiring in the next 2 days).
 
Currently, I can see a Contact (contact 1) in the existing segment that has an Expiration date pushed out to 3 days from now and should not be in the segment (10/8); and another Contact (contact 2) who should be in the segment (Expiration Date of today). The segment shows it is refreshing regularly, and changes to the Contacts were made 12-36 hrs ago so I don't think it's a processing delay.
 
Interestingly, when I clone the segment without making any modifications, contact 1 is correctly NOT in the cloned segment and contact 2 is correctly in the segment. So I'm pretty certain it's an issue with how the segment is refreshing.
 
Any tips, other than contacting Microsoft Support?
  • DM-10051729-0 Profile Picture
    DM-10051729-0 54 on at
    Real Time segments not refreshing
    Haig, your suggestion is not viable as relative dates are a business-critical feature.
     
    I am seeing waits of many hours or even days without segmentation membership updating appropriately.
  • Haig Liu Profile Picture
    Haig Liu Microsoft Employee on at
    Real Time segments not refreshing
    Hi,
     
    In fact, there have been questions about how often the real-time breakdown refreshes for some time now, and no one can confirm when it refreshes.
    Sometimes it takes an hour or two to wait, and sometimes new eligible segmentation members have entered, but ineligible members have not yet exited.
     
    I suggest you set a specific time as the condition (e.g. 10/27 - 10/28 instead of >= today and <= tomorrow) and try again. This is because it is possible for these conditions to have 0:00 as a reference or the current time as a reference.

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