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Customer experience | Sales, Customer Insights,...
Suggested Answer

merge two different business accounts

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Posted on by 226

2 companies merged recently (2 separate accounts). Need to know if both can be merged as one account in CRM. I believe so, just need to be sure on this one.  

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  • Suggested answer
    Venkatesh Nadar Profile Picture
    Microsoft Employee on at

    Hi,

    yes, we can 

    1. Select the records, and then click Merge.

      pastedimage1654478714972v1.png

    2. In the Merge Records dialog box, select the master record (the one you want to keep), and then select any fields in the new record that you want to merge into the master record. Data in these fields may override the existing data in the master record. Click OK.

      pastedimage1654478714973v2.png

     Note

    There are three situations when duplicates may be found:

    • When a record is created or updated.

      • When you're using Dynamics 365 for Outlook and you go from offline to online.
      • When you import data using the Import Data wizard.

      Duplicates aren't detected when you merge records, convert a lead, save an activity as completed, or change the status of a record, such as activating or reactivating a record.

    Hope this helps!

    Regards,

    Venkatesh N

  • Suggested answer
    Amit Katariya007 Profile Picture
    10,409 Moderator on at

    Hello TechScout17 ,

    Yes, you can merge 2 accounts in CRM by manually also when needed. 

    make sure to select the data which you want to carry forward in the main master record. because it will also affect the timeline activities.

    Please refer below blogs which will provide more details about it.

    https://docs.microsoft.com/en-us/dynamics365/customerengagement/on-premises/basics/merge-duplicate-records-accounts-contacts-leads?view=op-9-1

    community.dynamics.com/.../avoid-activity-date-changes-when-merging-records

    https://www.inogic.com/blog/2020/12/merge-accounts-contacts-leads-in-dynamics-365-crm-if-you-are-prompted-for-a-duplicate-record-right-there/

    Thank you,

    Amit Katariya

  • TechScout17 Profile Picture
    226 on at

    Keep in mind, these are not duplicates. They have two different account names. However, one of the companies just bought the other. Still okay to merge?

  • Suggested answer
    Amit Katariya007 Profile Picture
    10,409 Moderator on at

    Yes you can marge, it will not create any issue. The child record will be deactivated after the merge.

    Thank you,

    Amit Katariya

  • TechScout17 Profile Picture
    226 on at

    Awesome, Thank You!

  • jim.corriveau@chesterton.com Profile Picture
    81 on at

    TechScout17,

    Keep in mind that the "purchased" company will appear to have always been part of the "purchasing" company after the merge.  So, if the "purchasing" company is truly "absorbing" the the "purchased" company and it makes no difference to your business that they will appear as having been the same company, merging is fine.  If the "purchased" company will be some sort of wholly owned subsidiarity of the "purchasing" company and your company will continue to do business with them in the same manner, you may want to consider associating the companies using "Parent Account".

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