Customer Journey paths based on customer location

(0) Share

Report

Posted on by Community Member

Hello,

I was hoping for some suggestions on how to create a customer journey where it splits the segment into different paths depending on the customer location. And depending on the location, the email deployment dates would vary.

Example: We have a segment of 100 contacts which have a 'location' field. Is it possible (in the customer journey) to split this one segment with a condition based on the location field? We would aim to have one journey + condition and 4 different outcomes so that we can send them customized marketing emails at different times.

Or is the only solution to create different segments instead of indicating locations in the if/then statement?

Many thanks

Adele

I have the same question (0)

All responses (3)

Answers (1)

Verified answer

Nya 29,060 on at

Like (0)

Report

Hi, Adele

I would recommend that you create different segments based on the contact's location information and place them in multiple swim lanes of a customer journey to achieve your needs.

Since if/ then and split statement cannot get the specific information of Contact, the ‘location’ cannot be set as the condition of a journey. However, it is really able to be set as a condition in Segment.

Add a ‘Wait until’ statement to decide when to send the emails for contacts in specific locations.

After setting up like the above pictures, you can have one journey + 4 swim lanes and 4 different outcomes so that you can send them customized marketing emails at different times.

Hope this helps.

Best Regards,

Nya

Was this reply helpful? Yes No
Community Member on at

Like (0)

Report

thank you.

Was this reply helpful? Yes No
Nya 29,060 on at

Like (0)

Report

Hi, Adele

If this helped you, I'd appreciate it if you'd mark this as a Verified Answer, which may in turn help others as well.

Best Regards

Nya

Was this reply helpful? Yes No