Data, Data Everywhere…In New Survey, Microsoft Dynamics Customers Report the Need to Improve Usage of ERP and CRM Data

David Gumpert

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Microsoft Dynamics ERP and CRM applications are gushing forth huge amounts of data, but painfully large amounts of that data aren't being effectively used to solve management challenges.

As a result, many Dynamics users want more value from their transactional data. In a recent survey of nearly 432 Dynamics users carried out by MSDynamicsWorld.com and published by Zap Technology, more than three-fourths (76%) said they need to improve analytical capabilities to remain competitive. They acknowledge the wealth of data that exists, but that improvements are needed to gain access to this data for sophisticated, on-demand analysis.

The survey, which was carried out in April, showed Dynamics users encountering a n...

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