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Building of Subscription Center / List and Journey in Customer Insights (without Outbound)

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Posted on by CU03061919-0

Hi everyone,

I am currently using the new Customer Insights Trial version as I quit my old work where I used Dynamics for Marketing.

I wanted to rebuild a Subscription List and Subscprition Center to illustrate a Double Opt-In Journey and set the Contacts on and Subscription List.

In Microsoft Learning Docs the describe still the old way - over /Outbound Marketing/ - but this function is not available anymore in the Trial Version.

So my question how can I build a subscription list and center with the new version? I only see the compliance center.

Can anyone help me?

thanks a lot in advance!

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PaulineKolde 641 Super User 2024 Season 2 on at

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Building of Subscription Center / List and Journey in Customer Insights (without Outbound)

Hi,

subscription lists are not used any longer in Realtime marketing. Instead of subscription lists we use purposes and topics. The subscription form from outbound marketing forms are now the preference center in the compliance profile And purposes and topicst are added as checkboxes to the preference center. Megan Walker has written a very helpful series on the compliance center in RTM: Compliance Profiles In Realtime Marketing Contacts Leads (meganvwalker.com)

I am sure that will help you.

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