I'm trying to wrap my head around the pricing scheme used by the Marketing app. The general gist makes sense - the pricing is based around the contact records that were interacted with in some way.
Unfortunately, that's about as much information as MS offers, which leaves a lot of gray areas, and I've got some additional questions... perhaps someone knows the answers. Note that these questions aren't strictly speaking "from me" - they are so that we can answer our customers when they have questions about the Marketing app.
- If a contact is created via a landing page (i.e. someone manually enters contact information via a form) does this also count towards the quota? If so, what happens if a 3rd party starts spamming the system with bogus contact information - could they fill up the quota and, possibly, incur additional costs?
- A marketing email is correctly sent to a contact, but there's no interaction (never opened; perhaps got classified as spam or the contact wasn't interested at all and just deleted the email) - I assume this would still count towards the quota? What about a case where the email bounced and was never delivered?
- Does a contact count towards the quota permanently? Ex. if there's no interaction with a contact over a long period of time (ex. contact lost interest or was never interested in the first place) then would some automated system detect this or does the contact need to be manually removed to decrease the quota counter? Would disabling the contact suffice?
