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Customer experience | Sales, Customer Insights,...
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How to integrate Microsoft Forms with Dynamics 365 Sales

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Is there a native connector to integrate MS Forms with D365 Sales? Or is this type of integration achievable another way? Not sure what path I should be taking here....build out a MDA? 
 
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  • Verified answer
    Daivat Vartak (v-9davar) Profile Picture
    7,827 Super User 2025 Season 2 on at
    How to integrate Microsoft Forms with Dynamics 365 Sales
     

    You're in luck! There isn't a direct, built-in connector between MS Forms and Dynamics 365 Sales, but integrating them is absolutely achievable and quite common. Here's the most popular and recommended approach:

    Power Automate (Microsoft Flow):

    This is the way to go for integrating MS Forms with Dynamics 365 Sales. Power Automate is a powerful workflow automation tool that's part of the Microsoft Power Platform, and it integrates seamlessly with both MS Forms and Dynamics 365.

    Here's the basic process:

    1. Create Your MS Form: Design your form in MS Forms with the fields you need to capture (e.g., name, email, company, etc.).

    2. Set Up a Power Automate Flow:

      • Trigger: The flow starts when a new response is submitted to your MS Form.

      • Get Response Details: The flow retrieves the details of the form submission.

      • Create a Record in Dynamics 365: The flow creates a new record in Dynamics 365 Sales, typically a Lead or Contact, using the data from the form. You can map the form fields to the corresponding fields in Dynamics 365 

    3. Why Power Automate is the Best Approach:
    • No Code: You don't need to be a developer to create these flows. The Power Automate interface is visual and intuitive.

    • Flexibility: You can customize the flow to handle more complex scenarios, such as:

      • Creating multiple records in Dynamics 365 (e.g., a Lead and a related Opportunity).

      • Sending email notifications.

      • Updating existing records in Dynamics 365.

      • Adding conditional logic (e.g., create a Lead only if certain criteria are met). 

      •  
    • Integration: Power Automate is designed to work seamlessly with both MS Forms and Dynamics 365.


    •  

    Should You Build an MDA (Model-Driven App)?

    In this case, building a Model-Driven App (MDA) is likely overkill. MDAs are more appropriate for complex business processes that require custom forms, views, and logic within Dynamics 365 itself. For simply capturing data from an MS Form and creating records in Dynamics 365, Power Automate is the simpler and more efficient solution.

    Getting Started with Power Automate:

    1. Access Power Automate: You can access Power Automate through the Microsoft 365 portal or directly at flow.microsoft.com.

    2. Templates: Power Automate offers pre-built templates for common integrations, including MS Forms and Dynamics 365. Search for a template like "Create Dynamics 365 leads from Microsoft Forms" to get a head start.

    3. Learn the Basics: If you're new to Power Automate, there are plenty of online tutorials and documentation to help you get started.


    4.  

    Key Considerations:

    • Field Mapping: Make sure you map the fields from your MS Form to the correct fields in Dynamics 365.

    • Data Validation: You might want to add some data validation to your flow to ensure data quality.

    • Error Handling: Implement error handling in your flow to catch any issues and prevent data loss.


    •  

    By using Power Automate, you can easily integrate MS Forms with Dynamics 365 Sales and automate the process of capturing leads or other important information.

    This will save you time and effort compared to manual data entry.
     
    If my answer was helpful, please click Like, and if it solved your problem, please mark it as verified to help other community members find more. If you have further questions, please feel free to contact me.
     
    My response was crafted with AI assistance and tailored to provide detailed and actionable guidance for your Microsoft Dynamics 365 query.
     
    Best Regards,
    Daivat Vartak
  • Suggested answer
    Tom_Gioielli Profile Picture
    2,020 Super User 2025 Season 2 on at
    How to integrate Microsoft Forms with Dynamics 365 Sales
    What are your requirements when it comes to integrating MS Forms with D365 Sales? Are you going to be ingesting information from a website or other source where the form is available and you want to create leads, or is this something else?
     
    You can use Power Automate to trigger off the submission of a form and then parse out the results to create a record in Dynamics CE (such as a contact, lead, opportunity, etc.) without too much difficulty. You can find a bit more info here: Overview of using Microsoft Forms and Power Automate - Power Automate | Microsoft Learn
     
    If you have specific questions or some other integration in mind, let us know!
     
    If this answer helped, please consider marking as verified

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