Iam trying to send email to a segment containing 5 members - 2 members receive the email and 3 of them do not.
The difference we see is the Marketing form and originating event are missing for the 3 contacts who did not receive the emails because iam using the dynamic content of originating event in my emails.
We understand that these details are populated only if the contact is created to CRM through the registration form.
In this case if we have to send an email invitation with the registration link to these contacts then it is obvious that we need them as contacts in CRM even before they go for registration.
In this case how can we send the invitations without having the contacts in our CRM???
Any suggestions here would be very helpful. Thanks in advance