I'm looking at a lead who has been created in the crm via a capturing form.
I can see on the leads insight page which page address the lead came from.
So how do I get hold of the field data on the insight page if I wanted to create plugin.
I can't find any insight data when looking at: "[Organization URI]/api/data/v9.1/leads"
Hi Partner,
Insights data is stored in marketing-insights service database, we cannot access them like CDS data using Web API.
For Contact, we can use the msdyncrm_LoadInteractionsPublic action to programmatically retrieve interactions for a contact.
https://docs.microsoft.com/en-us/dynamics365/marketing/developer/retrieve-interactions-contact
For other entities: Lead, Marketing Email or Customer Journey etc, the way is to call msdyncrm_ListWidgetData request, because such request will be sent out when insights data get loaded.
Therefore, you can run the request with OrganizationRequest in your plugin to get insights data of lead.
(However, we should note that it is not supported way compared with the msdyncrm_LoadInteractionsPublic.)
Please refer to the following article for how to programmatically access data from Dynamics Marketing Insights:
https://pkoval.com/2019/08/25/programmatically-accessing-data-from-dynamics-marketing-insights/
Regards,
Clofly
Daniyal Khaleel
150
DAnny3211
81
Abhilash Warrier
66
Super User 2025 Season 2