Re-subscribe campaign?

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Posted on by ARolleri

Is it possible to use either Click Dimensions or a CRM campaign in Microsoft Dynamics to create a re-subscribe campaign? We have had a large number of our members tell us they have either unsubscribed on accident or unsubscribed but now wish to receive our emails. We have been handling these as they come up, but enough have requested that we are interested in creating an automated campaign to send an email to everyone on the unsub list asking them if they wish to be re-subscribed to our list.

I'm not sure if CD will allow this since it blocks emails to anyone on the unsub list. Our only other alternative would be to export the list and send the campaign using an individual Outlook email address - not as effective or trackable.

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Nya 29,056 on at

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RE: Re-subscribe campaign?

Hi,

The feature Double Opt-in may help you.

The double opt-in process (also known as confirmed opt-in) includes a confirmation step and asks contacts who sign up for a new subscription list, or who choose to increase their level of data-protection consent, to confirm their request by selecting a link that is sent to their registered email address.

For more details, please refer to the following learning documentation.

Manage subscription centers and double opt-in in Dynamics 365 Marketing - Learn | Microsoft Docs