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Customer Insights - Journeys forum

Subscription Center, Segments and Marketing Lists

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Posted on by

Hi, I'm struggling to understand how to setup a standard Monthly Newsletter.  Let's say I use a form for people to sign-up for it.  In order to send them the newsletter in a journey, they must be part of a segment.  But - subscription centers only use Marketing Lists.  Does this mean that when they sign up for a monthly newsletter, I need to add them to both a segment and a Marketing List?  And if they unsubscribe, I need to remove them from both?

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  • VishnuMarri Profile Picture
    15 on at
    RE: Subscription Center, Segments and Marketing Lists

    @LA Thank you for the clarification.

    How can we make the perfect use of unsubscription, when a customer receives an email and if he wants to unsubscribe form the company's mailing list, how can we do that.

    So that we can also see that from the marketing email insights and the customer journey insights that, one of the customer has unsubscribed.

    Can you let me know the best approach to this, it would be very helpfull.

    Thank you.

  • Suggested answer
    Fubar Profile Picture
    2,752 on at
    RE: Subscription Center, Segments and Marketing Lists

    @VishnuMarri it will depend on what you have on your subscription center form, by default I think it just has an email address (update) and an Unsubscribe (that updates the Bulk Email field on the Contact).  

    On marketing forms you will see the "Reload" after submitting a form if you haven't set the redirect urls on the Form etc (under the Summary tab) to redirect to another page.

  • VishnuMarri Profile Picture
    15 on at
    RE: Subscription Center, Segments and Marketing Lists

    Hi LA,

    I did not embed it on any of my pages, However when i send a test email  to myself through a customer journey and try to unsubscribe from that email, it shows the following screen and I don't see that contact's consent level getting updated after submitting the unsubscribe form, can you help me with this. It shows under the form submissions(Subscription form), but the consent level doesn't change after submitting the form.

    pastedimage1602708533667v1.png

  • Suggested answer
    Fubar Profile Picture
    2,752 on at
    RE: Subscription Center, Segments and Marketing Lists

    @VishnuMarri you do not need a portal - you can embed it on your own page but if you do not do this Microsoft hosts the subscription center.

  • VishnuMarri Profile Picture
    15 on at
    RE: Subscription Center, Segments and Marketing Lists

    Hi Anthony, Do we need to have a portal set up to use the subscription center ?

  • AnthonyUliano Profile Picture
    455 on at
    RE: Subscription Center, Segments and Marketing Lists

    Hi Hardik,  

    Can you describe your problem?  I'm happy to help if I can.  

    Tony

  • chauhanhardik Profile Picture
    687 on at
    RE: Subscription Center, Segments and Marketing Lists

    Hey Anthony,

    I'm also facing the same issue which you had faced and I tried the same thing as shown in GIF shared by you. But that is not working for me. Any suggestion or input which will help here.

    Thanks!

    Regards,

    Hardik Chauhan

  • AnthonyUliano Profile Picture
    455 on at
    RE: Subscription Center, Segments and Marketing Lists

    Link_5F00_SubscriptionCenter.gif

    So here's the GIF I received from Microsoft Support on the problem I was having with the subscription center issue.  Once you add the Subscription Center back in you need to relink it again to the Subscription Center as illustrated in this GIF.  Seems strange to have to do again, but it consistently works.  Hope someone finds this useful.

  • Stephani Profile Picture
    on at
    RE: Subscription Center, Segments and Marketing Lists

    Here is an article about how to integrate with portal after Marketing is already setup:

    docs.microsoft.com/.../portal-optional

  • AnthonyUliano Profile Picture
    455 on at
    RE: Subscription Center, Segments and Marketing Lists

    Yep, I'm feeling like our environment isn't setup properly.  I checked out Marketing Application setup, and it's set to use our own website (not a portal).  I've opened the case with Microsoft, so I'm calling it a night.  Thanks again for all your help!  It was really nice of you to be so interactive!  

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