We are imlementing Customer Insights - Data, and want to pull in some of the marketing activity to see and analyze which contacts responds to different types of messaging and content. But I am struggling to find where all this info is stored in Dataverse. Does anyone have a link to a reference or an easy overview of what is stored where? Looking for who receoved, opened, clicked, etc,, primarily for emails, to analyse who responds to what content.
Which tables in Dataverse store all the marketing activity from Customer Insights - Journey?
Thanks for the link to all the material on Marketing Analytics, while this is all fine, it is not what I am looking for. We want to do some of the analytics on our own by loading some of the marketing interaction data into Customer Insights - Data and combine it with other information. So I am trying to find where the marketing interaction data resides. To be specific, this kind of data: Which emails have been sent to whom, which did they open , did they click on any links, etc. I am struggling to find which tables in Dataverse contain this information. The data is readily available to be integrated into the Timeline Control by adding a connector and ticking of 1-3 checkboxes, so It must be available somewhere. The question from me is where? I can't find anywhere in the CI documentation on Learn that points me in the right directon.
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