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Customer experience | Sales, Customer Insights,...
Suggested Answer

One click unsubscribe: Contact not captured in Consent Center

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Posted on by
Hello community, 
 
I have switched on the one-click unsub feature and tried testing it out using a contact who was part of a real-time journey. 
 
After I unsubbed the contact within gmail, I do see the contacts' 'Bulk Email' status updating to 'Do Not Allow' within CRM.
 
However, I do not see their email/contact point being captured in the Consent Center within the Real-time journeys app. Is this normal?
Or am I mistaken? 

Thanks in advance!! Cheers :)
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  • Suggested answer
    Fiona_Tiernan Profile Picture
    421 Moderator on at
    Hi Community Member,

    You should be seeing the Contact Point's updated preference captured in the Consent Center, but only if the link in your Email link was pointing to a Compliance Profile's Preference Center set up in Real Time marketing, rather than using the previous Outbound Subscription Center.

    Could you please confirm you are using the Preference Center page in Real Time to capture these changes, rather than a Subscription Center?

    If the recipient is still being pointed to a Subscription Center to update their preferences, their changes will still be updated via the Outbound process rather than displaying in Real Time's Preference Center. More information can be found here > https://learn.microsoft.com/en-us/dynamics365/customer-insights/journeys/real-time-marketing-compliance-settings

    Kind regards,
    Fiona

    (If this answer was helpful, please consider marking it as verified)
  • Dengliang Li Profile Picture
    Microsoft Employee on at
    Hi,
     
    According to the Microsoft documentation.
     
    The emails you send to Gmail via the real-time journey are for the commercial purpose?
     
    The way you unsubscribe in Gmail is by one click on the Unsubscribe button or by clicking Unsubscribe link in email to go to the subscription center or preference center?
     
    Best Regards,
    Dengliang Li
     
     

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