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Real Time Journey and Consent

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Posted on by Fyrearm

I have been testing out the real time Journey and was wondering if it honors the consent level at all. From my testing it appears to just look at the Bulk Email flag. For example if I have a contact set to level (0) None, they should not even get a transactional email. However if I send a transactional email that contact will receive the email using a real time Journey.

So my question is does real time marketing honor the consent levels or are the consent levels more for the marketing team to manage manually with their segments and Journeys?

It appears that Outbound Customer Journey has a consent level option but I have yet to test that out since we mainly want to focus on real time marketing.

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Kevin Woley Moderator on at

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RE: Real Time Journey and Consent

Real-time Marketing journeys cannot currently be configured to honor minimum consent levels. That feature is only available in Outbound Marketing today. In Real-time Marketing, you would need to manage the filtering by consent levels via segments.

As the previous reply indicated, Real-time Marketing currently captures consent on the Contact Point and supports a binary opt-in/opt-out model. Is that sufficient for your needs, or is it essential for you to have consent levels in Real-time Marketing to achieve your goals?
Olasan 2 on at

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RE: Real Time Journey and Consent

Hi, Real-time journey uses the new "consent center", wich is a connected to a contact point (phone or email) and not the contact record. I think you're able to import the existing consents from the contact record as a one-time import...

Read more here: docs.microsoft.com/.../real-time-marketing-compliance-settings

and here:

Manage consent for email and text messages in real-time marketing (Dynamics 365 Marketing) | Microsoft Docs