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Customer experience | Sales, Customer Insights,...
Answered

Best way to use native Marketing Events for venue management

Posted on by 40
I am trying to see of if the Buildings/Rooms entity model in the native Marketing Events feature is powerful enough to act as a venue operations system for a medium size venue with multiple venues to hire to customers. I can see that the feature is designed for a business to run their own events to generate internal income, but I am seeing if this will work for an event manager to create venue hire bookings, select resources, and send quotes to outside venue hire customers, who would manage their own guests and actual marketing activities.
 
Is this a recommended path to try? I have used the Dymamics 365 Marketing trial to create some test examples, and I can see how it could be possible, but ran into some challenges that make me thing it's not a good idea. Some challenges I've seen:
  • Marketing Calendar only showing /Live/ events, making it hard to see confirmed and tentative bookings.
  • Multi day events not showing times on calendar, just all day indicator like in Outlook.
  • No native supporty for resources and cost for Rooms, equipment or people.
  • Sessions only available in drilling down on Event, not shown on Calendar
  • All Events being the same color on calendar, making it hard to see difference between events and other uses like cleaning times.
Do these seem like obvious problems that could be fixed with custom entities, or is there a recommended custom solution that is better used than marketing events?
  • NicholasHE Profile Picture
    NicholasHE 40 on at
    Best way to use native Marketing Events for venue management
    Thanks Rudy, I appreciate your time in considering my question for the community.
     
    If anyone else has a recommendation for a more fully featured venue management application has an integration with Dynamic 365 I would love to hear. 
  • Verified answer
    RudyZhang Profile Picture
    RudyZhang Microsoft Employee on at
    Best way to use native Marketing Events for venue management
    Hi,
     
    Based on the information you have provided, our team has analyzed your needs and we believe that your needs are not supported within the scope of out-of-the-box functionality.
     
    According to the official documentation, while the Event Management feature can provide some functionality that is useful for managing venue operations, it is not specifically designed for this purpose. Some of the challenges you mention, such as the marketing calendar only showing live events and multi-day events not showing time on the calendar, may be limitations of the local marketing events feature.
     
    Also, if you want to change the color of different events in the calendar, you can refer to the official documentation in the link below.
    https://learn.microsoft.com/en-us/dynamics365/marketing/customize-marketing-calendars#set-up-record-level-custom-colors
     
     
     
    I hope my answer is helpful to you! If you have any other questions, please feel free to contact me.
     
    Best Regards,
    Rudy Zhang

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