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Customer experience | Sales, Customer Insights,...
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how to generate a report to show Lead to Opportunity to Close Lost/Won?

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Posted on by 87

Hi Everyone, 

As you know, when there is lead, we will either qualify or disqualify it;  when qualified, the lead is set as read-only and a related Opportunity is created; then we work on the Opportunity until it is Closed Lost or Closed Won.

Now, assume I have a list of leads generated in the last year.  What's the best way to get a report of the last status of every lead?  For "status", I mean, if a lead is qualified, I wanted to know if it is closed won or lost. 

Also, how do I find out how much time we spent on average from new lead to the last "status"? 

Kindly provide some step by step guide if convenient.

Thanks! 

  • Suggested answer
    Abdul Wahab Profile Picture
    Abdul Wahab 12,081 Moderator on at
    RE: how to generate a report to show Lead to Opportunity to Close Lost/Won?

    Hi Logan W,

    average time will be calculated through the Calculated column.

  • Suggested answer
    Abdul Wahab Profile Picture
    Abdul Wahab 12,081 Moderator on at
    RE: how to generate a report to show Lead to Opportunity to Close Lost/Won?

    Hi Logan W,

    There are two relationships between opportunity and lead

    pastedimage1670858114079v2.png

    You can use these queries

    pastedimage1670879298798v3.png

    pastedimage1670879355885v4.png

    pastedimage1670879429814v8.png

    pastedimage1670879409321v7.png

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