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Dynamics 365 Community / Forums / Customer experience | Sales, Customer Insights,... / Regarding Subscription...
Customer experience | Sales, Customer Insights,...
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Regarding Subscription Lists

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Posted on by RS-02051323-0 18
Hi,

Could someone confirm if it's possible for a customer or contact to subscribe to specific newsletters or services without subscribing to others offered by the company? For example, can a contact subscribe to newsletters but choose to unsubscribe from other communications sent by the company? Is it possible in D365 Customer Insights Journey Application?
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  • Verified answer
    Fiona_Tiernan Profile Picture
    Fiona_Tiernan 386 Moderator on at
    Regarding Subscription Lists
    Good morning,

    Yes, this is possible. The way this is set up will depend on whether you are currently utilising the Outbound or Real Time area within Dynamics Customer Insights - Journeys. As you can see in the below screenshot, in this scenario the recipient can opt in or out of receiving 'Newsletters', 'New Product Announcements', 'Daily Deals', or all communications from this particular company's marketing communications:



    I have linked the Microsoft documentation below, which will provide some further guidance:

    Outbound: https://learn.microsoft.com/en-us/dynamics365/customer-insights/journeys/set-up-subscription-center
    Real Time: https://learn.microsoft.com/en-us/dynamics365/customer-insights/journeys/real-time-marketing-preference-centers
     
    If this answer was helpful, please consider marking it as verified :) Any questions please let me know, and I will try my best to answer them!

    Kind regards,
    Fiona
     

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