Skip to main content

Notifications

Announcements

No record found.

Customer experience | Sales, Customer Insights,...
Suggested answer

Leads, Contacts, Opportunities, and Accounts Maze

Posted on by
I'm ready to throw in the towel.
We're doing a Dynamics 365 CRM implementation.  So far, the hardest part is getting the Sales team to understand the differences between Leads, Contacts, Opportunities and Accounts.  Their argument is if they meet someone, they are a Contact. 

They want to know what does it hurt to enter a new “Lead” directly as a new Account and Contact.  I do not know enough about Dynamics to argue the point.  Is there anywhere I can turn to for best practices in using Dynamics CRM?
 
Thank you
  • Suggested answer
    Leah Ju Profile Picture
    Leah Ju Microsoft Employee on at
    Leads, Contacts, Opportunities, and Accounts Maze
    Hi Partner,
    1.Customer (account, contact)
    An account represents a company with which the business unit has a relationship. 
    A contact represents a person, usually an individual, with whom a business unit has a relationship, such as a customer, a supplier, or a colleague.
    2.Lead
    Leads are potential customers who have shown interest in your products or services.
    3.Leads are the first step in the sales process. 
    After creating one lead, you can qualify the lead to create the corresponding account, contact, and opportunity.

    I hope you can mark my answer verified if it is helpful! If you have any questions, please feel free to contact me.
    Regards,
    Leah

Under review

Thank you for your reply! To ensure a great experience for everyone, your content is awaiting approval by our Community Managers. Please check back later.

Helpful resources

Quick Links

December Spotlight Star - Muhammad Affan

Congratulations to a top community star!

Top 10 leaders for November!

Congratulations to our November super stars!

Tips for Writing Effective Suggested Answers

Best practices for providing successful forum answers ✍️

Leaderboard

#1
André Arnaud de Calavon Profile Picture

André Arnaud de Cal... 291,269 Super User 2024 Season 2

#2
Martin Dráb Profile Picture

Martin Dráb 230,198 Most Valuable Professional

#3
nmaenpaa Profile Picture

nmaenpaa 101,156

Leaderboard

Featured topics

Product updates

Dynamics 365 release plans